On November 6, 2026, Mayor Abel Caballero announced the agreement with The Walt Disney Company Iberia. The initiative came from Disney+, which expressed its interest to the City Council in taking part in Vigo’s Christmas campaign and submitted a proposal for two special events.

The City Council justified the collaboration as part of its strategy to promote Christmas tourism and local businesses. Disney+ has joined the 2026–2027 campaign as an official partner.

The programme will begin at 5:00 p.m. with a major parade organised in collaboration with Disney+. The procession will set off from the Isaac Peral junction area and continue along García Barbón Avenue, where residents and visitors will be able to enjoy giant inflatable figures and performers dressed as well-known characters, performing choreographed routines accompanied by music. The Disney+ show will feature more than 20 large-scale figures and involve over 250 participants.

Among the main characters featured in the parade will be Buzz Lightyear from Toy Story and Olaf, the popular snowman from Frozen. There will also be a representation of the Marvel universe featuring the Infinity Gauntlet, as well as a giant shark inspired by National Geographic. The parade will include references to other well-known productions, such as Star Wars and The Simpsons. In total, more than 20 giant figures have been announced, some reaching up to 12 metres in height.

The agreement also includes a three-dimensional installation featuring lighting and visual effects on Policarpo Sanz Street. The municipal services and resources provided by the City Council have been valued at €45,552.66, including security, traffic management, cleaning, electricity and crowd-control barriers. Disney+, meanwhile, will cover the costs directly related to the production, installation and dismantling of the displays.

Following the parade, another major highlight of the day will be the official switching-on of the Christmas lights, scheduled for 8:00 p.m. in Porta do Sol, with the giant Christmas tree taking centre stage.

Three hours later, the main event of the day will take place. At 8:00 p.m., Porta do Sol will host the official Christmas lights switch-on ceremony, with the giant tree as its centrepiece. This year's display will feature nearly 13 million LED lights spread across approximately 500 streets and squares throughout the city.